1.)
Sex in the city 2: the four women on the cover of the poster are in feminine dresses to emphasise that they are interested in fashion and also the use of dresses and looking as attractive as possible (hair and make-up) to attract the audience. The facial expressions on the women all seem to be happy however the women on either end of the four seem less friendly and seem more closed up. The text has a sparkly/diamond effect which suggests the film/characters to be glamorous. The layout for this poster is Sarah Jessica Parker at the front which immediately shows her as the main character; also as she is a famous actress this will attract fans of her to go see the film. The genre of this film is chick-flick which we know as it’s a film adapted from a TV series and the use of the four women in the feminine dresses will appeal to a female audience
The A-team
The costumes used in the poster of the A-team make the four characters look like they don’t belong together as Bradley Cooper is in a suit and the others are dressed for say, hunting or being out in the wilderness. The four men on the cover all have fairly serious facial expressions and are holding guns which shows that this film is obviously an action film. The font used is quite iconic as it’s a remake of a film so people will recognise it and want to go see the film. The layout of this poster is all four main characters and doesn’t have the actors’ names on the poster as the actors in the film are recognisable and will attract an audience of fans from their previous films.
2.)
The first type of audience for The A-Team would be fans of the original A-Team film and action films in general as the film the poster is for is a remake. The majority of fans of the original A-Team film would be male as it is an action film and action films are stereotyped as to being for a dominantly male audience. The other type of audience for this film would be fans of the actors that are in this film and who would go see this film because they have enjoyed the actors in other roles or may be attracted to the actors in the film.
In the Sex and the City 2 poster, the main audience would be female aged between their late teens and around 35/40, the reason I think this is because the title of the film suggests that it wouldn’t be appropriate for a younger audience. Even though the colour scheme used is not stereotypically feminine or what colours are usually used in chick flicks the sparkly font and four female characters shows the film to be feminine. The film would be directed to fans of the TV series and first film and the audience for these is broadly female.
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